Archive for the ‘ Porter Novelli ’ Category


Let’s face it: Nobody is ever going to come in to your office and say, “Why don’t you take an hour on us to really think strategically?” But even though today’s business climate finds clients demanding bigger results with greater efficiency and flawless execution, developing the self-discipline to move beyond the day-to-day grind is more [...]


The Brandbuilder One of our favorite blogs says that Porter Novelli “rocked” when it came to producing content and utilizing social media, especially Twitter. Check out the excerpt below and for the full post, click on the link above: What rocked? Cannes in June. The food. The Carlton, Martinez and Majestic hotels. The Haute Corniche. [...]


With only 8,040 Cannes Lions related mentions across the social media landscape on Thursday – the lowest volume in three days – conversation volume is dropping a bit as the festival comes to a close. An anecdotal sense of smaller crowds is borne out by the reduced conversation levels. We do anticipate a spike around [...]


From Cannes Connexions, daily digest of the Cannes Lions Festival: Twitter Talk Fires Up ·         Three Twitter users with an already established voice continued tweeting unswervingly for the fourth consecutive day of Cannes Lions – dannydevriendt (Danny Devriendt), princess_misia (Marta Majewska) and JasonXenopoulos (Jason Xenopoulos). ·         Both Danny Devriendt and Marta Majewska are representatives of [...]


When the story of the Cannes Lions Festival tweeting is written, Porter Novelli’s own Danny Devriendt will have a prominent role. The following is from the official daily newsletter of the festival: Key Highlights 21th. June 2011 – Day 2: Twitter Conversation Intensifies ·         The Cannes Lions conversation in Twitter visibly intensified on the second [...]


Four! Number of Tribal DDB friends PN collided with at Le Mesclun. For more great numbers from the Cannes Lions Festival go to http://pnlovesnumbers.tumblr.com/  


Two hats are almost always better than one! Marta & Danny!


PwC Nigeria recently held a roundtable discussion for CEOs to discuss the barriers to and opportunities for business development in Nigeria. The roundtable was a spinoff of its 14th Annual Global CEO survey, which highlighted prospects in emerging markets as the key driver of CEO confidence in 2010. While the conversation was generally optimistic due to [...]


Marketers, is your business Hispanic ready? It’s time to pay close attention and learn how the U.S. Hispanic population growth is changing the landscape for brands in 2011 and the future. Finally, the 2010 Census numbers have been released and the numbers don’t lie – there’s a new, very digital savvy, younger demographic in town, [...]


Interview by Brian Pittman Anthony Viceroy, what keeps your agency CEO up at night? Where are your agency’s next best new business opportunities and greatest challenges? Whether you’re an agency client, exec or employee—the answers should interest you. After all, they may well hold the keys to your continued success. That’s why we decided to [...]